Program Details
Program Details
Back to top

Program Details

Bachelor of Fine Arts, Major in Graphic Design

Bachelor of Fine Arts
James Madison University

The graphic design program provides a professional education with an interdisciplinary approach. Program objectives for the graphic design student are:

  • Articulate ideas and understand the fundamental elements and principles of graphic design while using correct terminology pertinent to the field.
  • Demonstrate a working knowledge of artistic methods, craft and formal structure as vehicles to enhance a solutions communicative value.
  • Demonstrate proficiency in both traditional and digital ways of making.
  • Develop diverse problem-solving methodologies that combine theory, research, analytical skills and conceptualization to create effective graphic design solutions.
  • Develop a professional graphic design portfolio reflective of one's knowledge and abilities that encompasses the contemporary design market.

The graphic design program objectives are enhanced by frequent field trips to design events, guest speakers, workshops and internship opportunities. Design students have an opportunity to engage with design leaders in the field through field trips, events and participation in a professional design organization.


Program Overview & Guidance
Expand or Shrink Accordion
Program Web Page
External Link
Delivery Mode
In-Person
Check Course Schedules
Delivery Mode
Online
Check Course Schedules
Delivery Mode
Hybrid
Check Course Schedules
Program Guidance Element What You Need to Know
Considerations for Selecting Degree

The JMU Graphic Design program focuses on fundamental design principles, research, and applications, while addressing current and emerging technologies through digital practice. Success within the major requires students to be creative, nimble, inquisitive and willing to take risks. Our specialized courses explore design for print, brand identity, illustration, interaction and web design, UI & UX, and package design. Study of the diverse social contexts for design, its interdisciplinary and multi-ethnic histories, and design’s incredible impact on local and global cultures, deepens students' appreciation for diversity, broadens knowledge, and encourages innovation and creativity.

After a student completes the first year of Graphic Design coursework, there is a second portfolio review, the GRPH Portfolio Review, which is required to advance further in the major. The GRPH Portfolio Review is very selective. Students who do not advance after two attempts at the GRPH Portfolio Review change majors, and are able to apply previous coursework to a different SADAH major or an Art minor. Students who successfully pass the GRPH Portfolio Review and advance in the major are required to purchase an Apple laptop equipped with Adobe Creative Cloud.

Considerations When Selecting Courses

The BFA in Graphic Design (GRPH) is professionally accredited by the National Association of Schools of Art and Design. The major requires 3 academic years of sequenced JMU coursework: there are no transfer equivalents for core JMU GRPH major courses in this sequence. The major cannot be condensed into a shorter time period. Plan on a three-year commitment in transferring to JMU to complete the GRPH major.

To best prepare to begin GRPH major courses, complete the equivalent of JMU Foundations courses (ARTH 205, 206; ART 102, 104, 106 & 108). Assemble a portfolio of work for consideration for 'artistic admission' by portfolio review to the JMU School of Art, Design and Art History (SADAH), which includes acceptance to your chosen major of GRPH. Consult transferology.com to check transfer equivalency for prior coursework, but please be aware that JMU grants little to no transfer credit for Design classes taken at other institutions that would advance degree progress within the GRPH major.

  • Create a schedule for all required courses, pay attention to prerequisites and when courses are offered, complete your first math and English courses in your first year
  • Connect with an advisor at your community college and James Madison University within your first year via College Connect
Program Requirements Beyond Specific Courses
Doing More With Your Degree

JMU students gain wide exposure to top-notch Design professionals through field trips, studio visits, and vetted internships in firms in our region and across the country. On campus there are rich opportunities to engage with visiting designers and guest speakers, to contribute to design for exhibitions in the University’s many museum and gallery spaces, as well as to collaborate with faculty and peers in exhibiting their own work, as in the JMU student-directed Artworks Gallery. Majors also have opportunities to gain professional Design experience working for a wide range of University offices and organizations, and to join and lead the JMU student chapter of AIGA, The Professional Association for Design.

Program Successes & Highlights

An entrepreneurial spirit characterizes our alumni, who include design leaders at The New York Times, Wired, Adobe and Google. Employers actively recruit JMU majors and our program has a very high employment rate: more than 80% are working in a full-time Design position by 6 months after graduation, while other graduates opt to pursue careers in other innovative and creative fields within the arts, education, and technology.

Program Credit Requirements
Expand or Shrink Accordion
Credit and Course Requirements for the Program are expected in a future release. Please look above to see if a Transfer Guide is available for this program. If you are a current Virginia Community College student or are planning to start at a Virginia Community College before transferring to this institution and program, please follow the Transfer Guide to plan your courses at the community college.

If you wish to see how your credits may apply, you can:
  • Contact the institution where a staff member can help you map your credits to the requirements for this program.
  • View the program requirements listed in the institution's catalog.
If you are interested in the cost of attending this institution, please visit the institution's cost page to review costs
Applicable Admissions Agreements
Expand or Shrink Accordion

The table below lists admissions agreements between James Madison University and partner institutions that may guarantee admission to this program if you meet the required criteria. Click on the title name of the agreement to view a summary of those criteria.

Institution Name Type Title
Richard Bland College GAA Guaranteed Admission Agreement - James Madison University and Richard Bland College of the College of William and Mary
Blue Ridge Community College GAA Guaranteed Admission Agreement - Virginia Community College System and James Madison University
Central Virginia Community College GAA Guaranteed Admission Agreement - Virginia Community College System and James Madison University
Danville Community College GAA Guaranteed Admission Agreement - Virginia Community College System and James Madison University
Mountain Gateway Community College GAA Guaranteed Admission Agreement - Virginia Community College System and James Madison University
Eastern Shore Community College GAA Guaranteed Admission Agreement - Virginia Community College System and James Madison University
Germanna Community College GAA Guaranteed Admission Agreement - Virginia Community College System and James Madison University
J Sargeant Reynolds Community College GAA Guaranteed Admission Agreement - Virginia Community College System and James Madison University
Brightpoint Community College GAA Guaranteed Admission Agreement - Virginia Community College System and James Madison University
Laurel Ridge Community College GAA Guaranteed Admission Agreement - Virginia Community College System and James Madison University
Mountain Empire Community College GAA Guaranteed Admission Agreement - Virginia Community College System and James Madison University
New River Community College GAA Guaranteed Admission Agreement - Virginia Community College System and James Madison University
Northern Virginia Community College GAA Guaranteed Admission Agreement - Virginia Community College System and James Madison University
Paul D. Camp Community College GAA Guaranteed Admission Agreement - Virginia Community College System and James Madison University
Patrick & Henry Community College GAA Guaranteed Admission Agreement - Virginia Community College System and James Madison University
Piedmont Virginia Community College GAA Guaranteed Admission Agreement - Virginia Community College System and James Madison University
Rappahannock Community College GAA Guaranteed Admission Agreement - Virginia Community College System and James Madison University
Southside Virginia Community College GAA Guaranteed Admission Agreement - Virginia Community College System and James Madison University
Southwest Virginia Community College GAA Guaranteed Admission Agreement - Virginia Community College System and James Madison University
Tidewater Community College GAA Guaranteed Admission Agreement - Virginia Community College System and James Madison University
Virginia Peninsula Community College GAA Guaranteed Admission Agreement - Virginia Community College System and James Madison University
Virginia Highlands Community College GAA Guaranteed Admission Agreement - Virginia Community College System and James Madison University
Virginia Western Community College GAA Guaranteed Admission Agreement - Virginia Community College System and James Madison University
Wytheville Community College GAA Guaranteed Admission Agreement - Virginia Community College System and James Madison University

You can view the full text of these Agreements in the Resource Center

What If I Have An Associate Degree Or Credit For Prior Learning?
Expand or Shrink Accordion
Transfer Guidance Element What You Need to Know
Associate Transfer Degree Completion Completion of an approved transfer associate degree will guarantee fulfillment of JMU's General Education requirements. https://www.jmu.edu/transfer/VCCStransfer/ASDegrees.shtml

Completion of Associate Degree Concurrent with High School
Credit for Prior Learning JMU accepts and reviews AP, IB, CIE and CLEP for all students with eligible scores, which may be different than at your prior institution. JMU will complete an independent review of the test score to apply credit to the JMU student record. Credit for prior learning (CLEP) is awarded on a per case basis for Adult Degree (Individualized Studies Majors) and RN-BSN students only and in consultation with the department of expertise, with the exception of military service credit. Credit for learning acquired in military service is awarded by the registrar's office using the ACE guide credit recommendation for study/experience listed on the military transcript and in consultation with the department of expertise.
Did You Know That...
  • Completing your Associate transfer degree post-high school satisfies all lower division general education requirements and increases the chance of completing your bachelor's degree?
  • Exceeding 3 years or 90 credits at your community college means you may have exhausted your financial aid at that college and have limited your future financial aid at: James Madison University
College Level Information
Expand or Shrink Accordion
Transfer Center
External Link
Transfer Admission Application
External Link
Transfer Student Aid
External Link
Number of Transfer Students
2481
Percent of Accepted Transfer Students
55% (2023-2024)
College Fit Guidance What You Need to Know
Is This College Right For Me? JMU is a mid to large size institution that behaves more like a smaller institution. Faculty and staff hold students as the top priority. JMU has a 96% satisfaction rate. 89% of classes have less than 50 students. JMU is the #1 most recommended public University in the US by the Wall Street Journal and Times Higher Education; JMU is the #1 Best College for Employment in Virginia according to U.S. Department of Education statistics compiled by Zippia. JMU has the highest post-graduation job levels of all Virginia colleges.
Transfer Student Catalog Year Catalog year determined by first semester of attendance.
First Year Student Catalog Year Catalog year determined by first semester of attendance.
Applying for Guaranteed Admissions Transfer applicants applying through the Guaranteed Admissions Agreement must submit a Letter of Intent prior to applying to JMU. Requirements and forms are available at: https://www.jmu.edu/admissions/apply/transfer-GAA.shtml
Where Can This Degree Transfer
Expand or Shrink Accordion
This section displays degrees most closely related to this program and to which you may be able to transfer. So, you can use this list to find the next degree you can complete in your major. Please click the degree name to visit that program page.

Institution Title Degree Award Name Award Level Delivery Mode
Eastern Mennonite UniversityBachelor of Arts ArtBachelorBachelor of Arts4-YearIn-Person
Brightpoint Community CollegeAssociate of Applied Arts Degree in Visual ArtsAssociateAssociate of Applied Arts2-YearIn-Person, Hybrid
Northern Virginia Community CollegeLiberal Arts: English Specialization, A.A.AssociateAssociate of Arts2-YearIn-Person, Online
Northern Virginia Community CollegeVisual Art, A.F.A.AssociateAssociate of Fine Arts2-YearIn-Person, Hybrid, Online
Virginia Peninsula Community CollegeAssociate of Fine Arts in Visual ArtsAssociateAssociate of Fine Arts2-YearIn-Person
Tidewater Community CollegeAssociate of Applied Arts - Studio ArtsAssociateAssociate of Applied Arts2-YearIn-Person
Tidewater Community CollegeAssociate of Applied Arts - Studio Arts (Glass)AssociateAssociate of Applied Arts2-YearIn-Person
Ferrum CollegeB.A. in Art, Studio ArtsBachelorBachelor of Arts4-YearIn-Person, Hybrid
Sweet Briar CollegeBachelor of Arts in Visual ArtsBachelorBachelor of Arts4-YearIn-Person
Christopher Newport UniversityBachelor of Arts in Art and Art History, Major in Art HistoryBachelorBachelor of Arts4-YearIn-Person
Christopher Newport UniversityBachelor of Arts in Art and Art History, Major in Studio Art, Concentration in Photography and Video ArtBachelorBachelor of Arts4-YearIn-Person
Christopher Newport UniversityBachelor of Arts in Art and Art History, Major in Studio Art, Concentration in Graphic DesignBachelorBachelor of Arts4-YearIn-Person
Christopher Newport UniversityBachelor of Arts in Art and Art History, Major in Studio Art, Concentration in 2D and 3D MediaBachelorBachelor of Arts4-YearIn-Person
Roanoke CollegeBachelor of Arts in ArtBachelorBachelor of Arts4-YearIn-Person
Roanoke CollegeBachelor of Arts in Art EducationBachelorBachelor of Arts4-YearIn-Person
Radford UniversityBA in ArtBachelorBachelor of Arts4-YearIn-Person
Radford UniversityBFA in ArtBachelorBachelor of Fine Arts4-YearIn-Person
Radford UniversityBS in ArtBachelorBachelor of Science4-YearIn-Person
Virginia Wesleyan UniversityBachelor of Arts in ArtBachelorBachelor of Arts4-YearIn-Person
Norfolk State UniversityBachelor of Arts in Fine Arts with Education ConcentrationBachelorBachelor of Arts4-YearIn-Person
Norfolk State UniversityBachelor of Arts in Fine Arts and Graphic DesignBachelorBachelor of Arts4-YearIn-Person
William & MaryArt (Studio)/Art History - Bachelor of ArtsBachelorBachelor of Arts4-YearIn-Person
Old Dominion UniversityFine Art-BFABachelorBachelor of Fine Arts4-YearIn-Person
Old Dominion UniversityGraphic Design-BFA (Fine Arts)BachelorBachelor of Fine Arts4-YearNot Specified
Old Dominion UniversityArt Education-BFA (Fine Arts)BachelorBachelor of Fine Arts4-YearNot Specified
Ferrum CollegeB.A. in Art, CeramicsBachelorBachelor of Arts4-YearIn-Person, Hybrid
Ferrum CollegeB.A. in Art, Graphic DesignBachelorBachelor of Arts4-YearIn-Person, Hybrid
Randolph-Macon CollegeArts Management - Art (BA)BachelorBachelor of Arts4-YearIn-Person
Randolph-Macon CollegeArts Management - Music (BA)BachelorBachelor of Arts4-YearIn-Person
Randolph-Macon CollegeArts Management - Theater (BA)BachelorBachelor of Arts4-YearIn-Person
Randolph-Macon CollegeStudio Art (BA)BachelorBachelor of Arts4-YearIn-Person
Randolph-Macon CollegeArts Management - Film (BA)BachelorBachelor of Arts4-YearIn-Person
Randolph-Macon CollegeArt History (BA)BachelorBachelor of Arts4-YearIn-Person
University of LynchburgBA in Art - Art Therapy EmphasisBachelorBachelor of Arts4-YearIn-Person
University of LynchburgBA in Art - Graphic Design EmphasisBachelorBachelor of Arts4-YearIn-Person
University of LynchburgBA in Art - Studio Art EmphasisBachelorBachelor of Arts4-YearIn-Person
Careers Where This Degree Applies
Expand or Shrink Accordion
O*Net Code Name Description Parent
25-1121.00Art, Drama, and Music Teachers, PostsecondaryTeach courses in drama, music, and the arts including fine and applied art, such as painting and sculpture, or design and crafts. Includes both teachers primarily engaged in teaching and those who do a combination of teaching and research.Educational Instruction and Library Occupations
27-1012.00Craft ArtistsCreate or reproduce handmade objects for sale and exhibition using a variety of techniques, such as welding, weaving, pottery, and needlecraft.Arts, Design, Entertainment, Sports, and Media Occ
27-1013.00Fine Artists, Including Painters, Sculptors, and IllustratorsCreate original artwork using any of a wide variety of media and techniques.Arts, Design, Entertainment, Sports, and Media Occ
27-4021.00PhotographersPhotograph people, landscapes, merchandise, or other subjects. May use lighting equipment to enhance a subject's appearance. May use editing software to produce finished images and prints. Includes commercial and industrial photographers, scientific photographers, and photojournalists.Arts, Design, Entertainment, Sports, and Media Occ
25-2031.00Secondary School Teachers, Except Special and Career/Technical EducationTeach one or more subjects to students at the secondary school level.Educational Instruction and Library Occupations
Cost To Complete
Expand or Shrink Accordion

This section provides you with a very high-level estimate of your costs and is purely intended as a guide. You should consult the institution via College Connect to get a more detailed estimate based on the totality of your circumstances. The selections below are based on information gathered from your Profile and the estimated costs are calculated based on the 120 credits remaining to be completed

Please select the "Cumulative Months of Service" that determine your Post 9/11 GI Bill benefits.
Estimated Cost for the Plan Name Not Provided at James Madison University
These costs are based on an estimated 8 semesters or 4 years remaining to complete this degree (assuming a full-time load of 16 hours per semester)
Category Cost Basis Cost (To You) Estimated Benefits Net Cost Notes
Tuition $4,075 Per Semester $32,600 $0 $32,600
Fees
Comprehensive Fee $2,908 Per Semester $23,264 0 $23,264
*Please note that the above estimated costs do not include all Federal, State or other financial aid, grants, scholarships, etc. for which you may qualify. All such aid could substantially reduce these costs.
Other Financial Aid to Pay for College:
  • You may be eligible for additional financial aid from Federal, State, and Local sources. Military education benefits are not considered in determining eligibility for federal financial aid. Everyone is therefore encouraged to apply for federal financial aid by submitting the Free Application for Federal Student Aid (FAFSA), because many will qualify for additional educational funds like Pell Grants, worth over $5,500/yr.