Program Details
BS in Sport Management
Bachelor of ScienceUniversity of Lynchburg
Transfer Guides are designed to maximize transfer credit as students complete their associate degree at the community college before transferring to the bachelor's degree program. If you are a current Virginia Community College student or are planning to start at a Virginia Community College before transferring to this institution and program, please follow the Transfer Guide to plan your courses at the community college. The following Transfer Guide(s), applicable to this program, are available in the Resource Center. If there is a program-specific Transfer Guide and a general or general studies Transfer Guide, you are advised to follow the program-specific Transfer Guide. Please see your community college advisor for assistance in selecting the best pathway.
The sport management major is a professional program leading to careers in management and administration of college and professional sport programs, community recreation, YMCAs and YWCAs, sports sales and marketing, public relations and marketing for college and professional sports organizations. The program prepares students to succeed in this diverse and challenging field in which participation in sports for health, leisure, education, or entertainment continues to expand throughout the world. Commerce in sports represents an expanding market that transcends age, gender, race, religion, language, nationality, and geography. Consequently, this program blends general education studies with business skills and concepts and interprets them in current sports settings via professional courses to be tested during the student’s internship opportunities, and, ultimately, to be practiced in professional service.
Program Overview & Guidance

Program Guidance Element | What You Need to Know |
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Considerations for Selecting Degree | Start an exciting journey by studying sport management at the University of Lynchburg! This isn’t just a degree; it’s your chance to step into the world of sport — a sector full of opportunities to learn and grow, and exciting challenges to overcome. Our program covers everything about sport. You’ll learn about its history and understand how it affects our society. Plus, you’ll discover how to manage and promote sport teams and organizations, whether they’re in your local community, a college, or the professional leagues. And, our classes don’t just teach you from books, they show you how to use what you’ve learned in real life. Our degree will help you learn how to handle the fast-paced world of sport management, and be an essential part of its future. |
Considerations When Selecting Courses |
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Program Requirements Beyond Specific Courses | |
Doing More With Your Degree | Have you ever wondered what it would be like to be a marketing director for the National Hockey League? How about working in ticket sales for NASCAR? Or even managing a minor-league baseball team? All these jobs and more can be yours with a degree in sport management! The field of sport management appears to be expanding. The U.S. Bureau of Labor Statistics predicts about 160,600 new jobs in the sports and entertainment fields between 2020 and 2030. That indicates a 22% growth rate, driven by an increasing interest in sports. Looks like the prospects are promising for professionals in sports management! The bottom line: A degree in sport management can unlock many opportunities. You could also think about getting another professional degree, like an MBA in sport management, to improve your job chances even more. Your potential in this field is limitless. |
Program Successes & Highlights | What are our graduates doing? - Group ticketing sales, Frederick Keys, Class A Minor League affiliate of the Baltimore Orioles. - Operations Manager at Shriners Hospitals for Children Open, PGA Tour Event, Las Vegas, Nev. - Corporate Sales Manager, Richmond International Raceway, NASCAR, Richmond, Virginia. - Athletic Ticket Sales, University of Maryland, Baltimore/D.C. area. - Director of Wisconsin True Lacrosse, Hartland, Wis. - Operations Director, Virginia Amateur Sports, Subway Commonwealth Games, Roanoke, VA. - Assistant Director of Athletics for Marketing and Promotions, Virginia Tech, Blacksburg, Va. - Public Relations Associate, Buffalo Communications, Ashburn, Va. - Assistant Director of Recreation & Wellness – Intramural & Club Sports, Morrow, Ga. - Academic Advisor, Virginia Commonwealth University, Richmond, Va. - Co-Coach/Trainer at Iron Tribe Fitness, Chattanooga, Tenn. - Assistant General Manager, Prince William Golf Course, Manassas, Va. |
Program Credit Requirements

The table below provides the requirements to complete this program if you are not following a Transfer Guide. If you have an account and have created a Portfolio, the table includes the "Applied Credits" column. This column shows how the credits you earned based on the experiences you entered may be applied to satisfy these requirements. You can find schools where you can take courses that will transfer and apply to this degree using the Where Can I Find An Equivalent Course feature in the Transfer Tools menu.
A formal determination of credits awarded for your prior learning and their applicability to the degree requirements can only be made by the institution. The formal determination and resulting map may reflect higher or lower number of credits to be completed to achieve this program.
Applicable Admissions Agreements

The table below lists admissions agreements between University of Lynchburg and partner institutions that may guarantee admission to this program if you meet the required criteria. Click on the title name of the agreement to view a summary of those criteria.
You can view the full text of these Agreements in the Resource Center
What If I Have An Associate Degree Or Credit For Prior Learning?

Transfer Guidance Element | What You Need to Know |
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Associate Transfer Degree Completion | Completion of a transferrable Associate's degree will award students credit for general education requirements except for the senior capstone course. No distinction will be made by the University of Lynchburg regarding college courses applicable to the transfer-oriented associate degree that are taken through dual enrollment arrangements with high schools. |
Completion of Associate Degree Concurrent with High School | No distinction will be made by the University of Lynchburg regarding college courses applicable to the transfer-oriented associate degree that are taken through dual enrollment arrangements with high schools. |
Credit for Prior Learning | Credits awarded for transferrable courses with a grade of "C" or higher. |
Did You Know That... |
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College Level Information

College Fit Guidance | What You Need to Know |
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Is This College Right For Me? | Lynchburg is a nationally recognized private university where students gain a greater heart for humanity and a mindset of individual growth. Here, thought-provoking learning ignites change in each individual, and the world. We combine traditional classroom instruction with experiential learning and real-world applications bringing a hands-on, multi-faceted approach that serves our students best today and for the rest of their lives. We’re a tight-knit community that’s accepting and inviting. We’re socially responsible and active, and don’t hesitate to stand up and speak out for what’s just and right. Pride and belonging are important at Lynchburg. |
Transfer Student Catalog Year | Catalog year determind by first semester of enrollment |
First Year Student Catalog Year | Catalogue determined by first semester of enrollment |
Applying for Guaranteed Admissions | https://www.lynchburg.edu/undergraduate-admission/for-applicants/transfer-and-access-adult-student-guide/guaranteed-admission-for-vccs-associate-degrees/ |
Where Can This Degree Transfer

Institution | Title | Degree | Award Name | Award Level | Delivery Mode |
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Germanna Community College | Associate of Arts & Sciences Degree in General Studies - Specialization in Health & PE | Associate | Associate of Arts and Sciences | 2-Year | In-Person, Hybrid, Online |
Eastern Mennonite University | Bachelor of Arts Recreation and Sports Management | Bachelor | Bachelor of Arts | 4-Year | In-Person |
James Madison University | Bachelor of Science, Major in Sport and Recreation Management | Bachelor | Bachelor of Science | 4-Year | In-Person |
Roanoke College | Bachelor of Science in Sport Management | Bachelor | Bachelor of Science | 4-Year | In-Person |
George Mason University | Sport Management, BS | Bachelor | Bachelor of Science | 4-Year | Hybrid, In-Person, Online |
Old Dominion University | Sport Management-BS | Bachelor | Bachelor of Science | 4-Year | In-Person |
Averett University | Bachelor of Arts in Sports Administration | Bachelor | Bachelor of Arts | 4-Year | In-Person |
Averett University | Bachelor of Science in Sports Administration | Bachelor | Bachelor of Science | 4-Year | In-Person |
Emory & Henry University | Human Performance (BA) | Bachelor | Bachelor of Arts | 4-Year | In-Person |
Emory & Henry University | Human Performance: Sports Management (BA) | Bachelor | Bachelor of Arts | 4-Year | In-Person |
Emory & Henry University | Health and Physical Education Teacher Preparation (BA) | Bachelor | Bachelor of Arts | 4-Year | In-Person |
Radford University | BS in Sport Management | Bachelor | Bachelor of Science | 4-Year | In-Person |
Careers Where This Degree Applies

O*Net Code | Name | Description | Parent |
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27-2022.00 | Coaches and Scouts | Instruct or coach groups or individuals in the fundamentals of sports for the primary purpose of competition. Demonstrate techniques and methods of participation. May evaluate athletes' strengths and weaknesses as possible recruits or to improve the athletes' technique to prepare them for competition. Those required to hold teaching certifications should be reported in the appropriate teaching category. | Arts, Design, Entertainment, Sports, and Media Occ |
11-9072.00 | Entertainment and Recreation Managers, Except Gambling | Plan, direct, or coordinate entertainment and recreational activities and operations of a recreational facility, including cruise ships and parks. | Management Occupations |
39-9031.00 | Exercise Trainers and Group Fitness Instructors | Instruct or coach groups or individuals in exercise activities for the primary purpose of personal fitness. Demonstrate techniques and form, observe participants, and explain to them corrective measures necessary to improve their skills. Develop and implement individualized approaches to exercise. | Personal Care and Service Occupations |
25-1193.00 | Recreation and Fitness Studies Teachers, Postsecondary | Teach courses pertaining to recreation, leisure, and fitness studies, including exercise physiology and facilities management. Includes both teachers primarily engaged in teaching and those who do a combination of teaching and research. | Educational Instruction and Library Occupations |
Cost To Complete
